You can make marketing work!
Effective marketing can make a small business hum. It can drive relationships, deliver new customers and really help focus your activity on the right areas. But how do you know what works from a marketing perspective and what is just distracting noise that reflects current fads? Download course brochure.
You can study fee-free
From 1 January 2018, tertiary education will be fees-free for eligible first-time tertiary students on programmes level 3 and above. You may be eligible to study this course fee-free. Find out if you’re eligible for free study.
Benefits to you
Identify the right marketing mix
Marketing can be fickle. Trends change and fads come and go, so it’s important that you know how to identify the right marketing mix for your business. Learn how to develop strategies and plans that will work for your particular set of circumstances.
Understand those relationships
Each customer or client has their own unique story. If you treat them all in the same way your relationships are bound to falter in the longer term. This course will help you understand how to develop lasting relationships with your customers and clients.
Course details
- Level: 4
- Credit: 15
- Course fee: $174.35 (domestic students). Includes GST.
- Duration: 10 weeks
- Indicative hours per week: 15
- EFTS: 0.125
How long will it take?
This course is delivered over 10 weeks. NZQA guidelines suggest up to 150 hours of total study time for a 15 credit course. So to complete this course successfully in the 10 weeks you must be prepared to devote approximately 15 hours per week to your study. Depending on your previous academic online experience and course level this may vary to a certain degree.
If you want to study as a full-time student you can enrol on more than one course at a time. Please speak to one of our enrolment coordinators for more information on 0800 328 269 or refer to https://www.studylink.govt.nz/about-studylink/glossary/full-time-definition.html
Testimonials

“I really enjoy having the ability to study when I have the time and wherever I might be. I also like the online videos and course reading and have found the course facilitators are always available when I need them,”
Course Providers
eCampus NZ is offered by eight of New Zealand’s major tertiary providers including:
All qualifications will be awarded by one of these providers. Courses completed through eCampus NZ are industry recognised and accepted by the New Zealand Qualifications Authority (NZQA). Graduates will receive a certificate or diploma from the institution in which they enrolled, and if offered, may receive it at the institute’s graduation ceremony.